UEM Sunrise Chief Executive Officer Sufian Abdullah, Member of Parliament for Segambut YB Hannah Yeoh, and UEM Sunrise Head of Security Mohd Syukry Mohd Ali posed for a group photo with Kampung Masjid Segambut representative Mohd Faizul bin Abdul Karim before distributing the essential goods to the 250 families. Image from: UEM Sunrise

UEM Sunrise Berhad (“UEM Sunrise” or the “Company”) has arranged and delivered essential goods to 250 families residing in Kampung Segambut Dalam, one of the areas placed under the Enhanced Movement Control Order (EMCO). This is the latest caring Corporate Social Responsibility effort by the Company to support groups and communities affected by the Covid-19 pandemic.

Kampung Segambut Dalam is within close proximity to several of UEM Sunrise’s developments such as Residensi Sefina, Allevia Mont’ Kiara and Kiara Kasih.

Due to the EMCO, residents are placed under strict lockdown rules and unable to leave or enter Kampung Segambut Dalam. UEM Sunrise representatives led by Chief Executive Officer Sufian Abdullah along with Member of Parliament for Segambut YB Hannah Yeoh and the Social Welfare Department provided the essential goods and left them at the Bilik Gerakan PKPD Kampung Segambut Dalam yesterday. The group also distributed supplies to another 250 families in Kampung Masjid Segambut, another neighbourhood just outside the EMCO border.

“My heart goes out to all residents of Kampung Segambut Dalam affected by the lockdown. It is imperative that we support our closest communities, and we hope that our contributions will lessen some of their worries. As a responsible corporate entity and guided by our C.H.I.E.F. values, we will continue to do our best to assist affected groups including frontliners during these difficult times,” said Sufian.

Yeoh also commended UEM Sunrise for lending a hand in making sure that these closest communities are not left behind. “It is crucial that we find ways to ensure that the most affected communities continue to have basic supplies to live through the EMCO. In times when resources are stretched really thin, I am heartened that UEM Sunrise and other corporates and NGOs have stepped up to ensure the communities who are in need the most do not go hungry during this very challenging period,” she said.

On 25 June, the National Security Council announced two localities within Kuala Lumpur to be placed under EMCO including Kampung Segambut Dalam from 26 June to 9 July.

UEM Sunrise has also previously organised two programmes during the Ramadan and Hari Raya Aidilfitri period which included distributing essential items to the Kampung Orang Asli Simpang Arang in Gelang Patah, Johor and sending out cash contributions to the Pertubuhan Nur Kasih Bestari Orphanage in Kajang, Selangor in April and May, respectively.

(9 July 2021)